I looked for opportunities to sell my phone online. eBay and Craigslist are good options but I did my research to know if there’s another way to sell it faster. After that, the ads in the webpages I visit are by gazelle.com, a website that buys gadgets. This happens to you as well. Our activities online were tracked and the ads we see are customized according to our interests.
It’s not only online where we are scouted. Go to a store and see yourself in the monitor as you move in the CCTV camera. Travel abroad and they’ll require your photo for the immigration. Apply for jobs, sign up for a service, download anything – almost in everywhere you’ll have records of what you did and where you’ve been.
Researchers from the German Institute for Economic Research and the University of Cambridge investigated whether people will pay more money for privacy. People are willing to give their phone numbers when buying movie tickets as long as they’re paying less.
Carnegie Mellon University researchers countered this study. Their results show that people will pay 60 cents more for a $15 item to protect their privacy.
Products like Evernote, a terrific notes software, will ask you to buy premium just to get rid of Ads. If you’re poor, you wouldn’t pay for premium. You’ll stick with free and get used to the parties tracking your activities for relevant ads posting. If you can afford, you’ll purchase and disappear just like that.
In this time where privacy is becoming a luxury commodity, are you willing to pay for it?